Music, Summertime & W5
As a vintage inspired brand, it probably comes as no surprise that PRETTYHIGH has been inspired by collections of retro imagery even before the brand was officially established. This particular piece of nostalgic imagery, @cocacola promo from the 50s, was just one of many of dad’s treasures that inspired PRETTYHIGH (the brand & woman behind it). He collected the best records, he bought a VCR to record his favorite music videos, & he looked like work. The inspiration runs deep & steers the direction of so much of what PRETTYHIGH is all about. High vibe. Vintage inspired. Inclined toward an eclectic blend of music to score days & moods.
VINTAGE-INSPIRED X MUSIC, SUMMERTIME & W5: PLAYING MUSIC AS WE WORK HARD AND PLAY HARDER. MUSIC TIME CAPSULING LIFE'S MEMORIES OF WORK, PLAY, SUMMERTIME AND FAMILY... HOME. W5 IS THE FOUNDATION FOR THE CREATION OF THE PRETTYHIGH LIFE SOUNDTRACK.
HIGH-DESIGN X DJ PRETTYHIGH: PLAYING SAMPLES OF RECORDED MUSIC AS A WAY OF RECREATING AND LIVING LIFE PLAYFULLY; GROUNDED IN THE BEAT.